One Hundred Faces of a Legend. Targa Florio. A Sporting, Social, and Cultural Phenomenon. With DVD

The Florio family's saga became legendary: a family of entrepreneurs who earned fame and admiration throughout Europe and the Mediterranean. So powerful in the international business world that they commanded the respect and consideration of ruling houses and the most illustrious dynasties of wealthy, noble and industrial Europe. It is a story intertwined with the Florios' pioneering ability to seize the moment as an era embraced modernity, and to cultivate the revolutionary idea of bringing together many worlds through an automobile race that, for the first time, would draw the nobility and crowned heads of Europe to the starting line of a sporting event that would eventually become the oldest race in the world: the “Targa Florio.” A name, an event that not only bears witness to a century of automotive evolution—and therefore to the technologies behind the development of an industrial sector that profoundly changed human life and mobility—but also represents the history and culture of a region that, through the Targa Florio, experienced its greatest splendor, but also, at certain stages, a slow decline. Historical cycles and recurrences are tied to a place of rare beauty: the Madonie, now the heart of a large natural park that, under UNESCO's aegis, protects its extraordinary treasures, honors its distinctive features, and reminds the world how precious these mountains are.